It is no secret that Samsung’s pair of 2017 flagships, the Galaxy S8 and Galaxy S8 Plus, have been a hit with customers — glowing reviews and record-breaking pre-order numbers are pretty good indicators. Even with both phones having been on the market for a few months, the good vibe train chugs right along, with the Galaxy S8 duo dubbed the highest rated smartphones in the U.S. and Samsung crowned as the most trusted brand in Asia.
Let us begin with the former, which arrives courtesy of market research firm Strategy Analytics. According to the report, over 1,500 reviews from major sites like Amazon, AT&T, and Verizon revealed that customers really enjoy the Galaxy S8, so much so that the phone garnered an average rating of 4.57 out of 5.
The rating makes the phone the highest rated smartphone on the market, with key areas like the display and camera making folks very happy. Not nearly highly rated was Bixby, Samsung’s personal voice assistant that is in beta and has seemingly been delayed time and time again. Bixby was barely mentioned in customer reviews, and even when it was, people had a generally negative viewpoint on the troubled assistant.
Having received as much, if not more, positive praise was Samsung itself, which was decreed the most trusted brand in Asia for the sixth year in a row. Market researcher Nielsen delivered the goods this time around, with Samsung beating the likes of Apple and Sony to take the top spot.
There are a few things to note about both reports, so let us tackle Strategy Analytics’ first. The report used 1,500 reviews that were typed up during the Galaxy S8’s first 40 days of availability. In other words, it did not capture sentiments written up since those first 40 days, and though they still seem to be very positive, the report does not account for updated feelings.
As for Nielsen’s report, the results might be partially attributed to the sheer number of Samsung products, not just the quality. Also, Samsung itself claims that a major contributing factor was how it handled the Galaxy Note 7 fiasco, even though the recall process was just as much of a complete mess.
Even so, it looks like Samsung rebounded nicely as it looks forward to the heavily-rumored Galaxy Note 8.